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Every project starts with some type of foundation, and as a visual communicator I often begin projects with a mood-board. This can look a little different for every project because sometimes it’s to determine an entire brand’s tone, sometimes just a website, and or even one individual campaign. No matter what the project is, I start […]

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The majority of companies and freelancers I work with know they need to blog, but they have no idea where to start or what to blog about. It can feel rather intimidating to tackle and after several failed brainstorming attempts, they often will give up on blogging altogether. But here is the thing they often […]

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Over the past 3 years I feel like I’ve grown a TON as an individual and as a creative, but more often than not I feel like I haven’t grown enough. I should be further along. This thought came to mind today (multiple times) as I was working on the project below. Now, I totally […]

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Over the past two years (after meeting via instagram) I’ve established a relationship with Renegade Craft Fair and had the pleasure of capturing two of their pop-up fairs in Chicago. This year it finally worked out for me to capture their holiday fair and it was one of the best events! Not only were there […]

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The internet has become so integrated into the daily lives of consumers and businesses, it is no longer enough to just exist online. Every person and company worth hiring is pushing for a customer’s attention.  So, naturally, it now takes significantly more effort for a business to stand out in the midst of the clutter. […]

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